Sparkling Bottled Water Market size is estimated to reach $52.96 billion by 2026, growing at a CAGR of 8.7% during the forecast period 2021-2026. Sparkling bottled water which is also termed as carbonated bottled water is motionless water in which carbon dioxide gas has been dissolved under pressure, packaged in bottles. The increasing apprehension of ailments resulting from consuming polluted tap water and the effortless mobility and convenience offered by sparkling bottled water is driving the growth of the sparkling bottled water market. Carbonation in sparkling water produces carbonic acid, turning it a little more acidic than regular tap water. Carbonic acid is weak and not very corroding. The issue appears when manufacturers opt for including citric acid or phosphoric acid in their carbonated water for flavoring. The principal dissimilarity between seltzer water and sparkling water lies in where the carbonation comes from. If the carbonation is artificial, it is possibly seltzer water (soda water) or club soda (soda) and managed like a soda. If the bubbles are happening organically, direct from the source, it is sparkling water. The trend for resealable and recyclable packaging material, highly developed transparent bottles or inks, and coatings smeared on the bottles for improved customer experience by way of rare visual effects coupled with expanded shelf appeal is set to propel the growth of the Sparkling Bottled Water Market during the forecast period 2021-2026. This represents the Sparkling Bottled Water Industry Outlook.
Sparkling Bottled Water Market Segment Analysis – By Product Type:
The Sparkling Bottled Water Market based on product type can be further segmented into Unflavored and Flavored. The Unflavored Segment held the largest market share in 2020. This growth is owing to the increasing inclination of customers towards natural and healthy water. Consuming sparkling water, or carbonated water may assist in preventing dehydration. Dehydration has symptoms like dry mouth, fatigue, headache, and poor performance. Incessant dehydration may add to digestive problems and complexities with the heart and kidneys. Sparkling water has equal hydrating capabilities to still water. Furthermore, the Flavored segment is estimated to grow with the fastest CAGR of 9.3% during the forecast period 2021-2026 owing to its taste, effervescence, and health advantages like hydration, nil concealed constituents, more foiling and interesting than plain water, and avoidance of constipation.
Sparkling Bottled Water Market Segment Analysis – By Distribution Channel:
The Sparkling Bottled Water Market based on distribution channel can be further segmented into Hypermarkets and Supermarkets, Convenience Stores, Retail Outlets, Online Stores and Others. The Hypermarkets and Supermarkets Segment held the largest market share in 2020. This growth is owing to the extensive accessibility of both premium and private label brands in these stores which draw the attention of customers to buy products by way of these channels. Supermarket giants like Target and Walmart are offering different branded products of sparkling bottled water or carbonated water, which is driving the growth of this segment. Furthermore, the Online Stores segment is estimated to grow with the fastest CAGR of 10.1% during the forecast period 2021-2026, owing to the increased customer inclination towards online shopping coupled with benefits like delivery at door-step and free shipping attracting millennials and younger generations.
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Sparkling Bottled Water Market Segment Analysis – By Geography:
Based on geography the Sparkling Bottled Water Market can be further segmented into North America, Europe, Asia-Pacific, South America, and the Rest of the World. North America Sparkling Bottled Water Market held the largest share with 31% of the overall market in 2020. This region’s growth is owing to the increasing count of innovative product launches and the soaring concentration of key players like Pepsico and Coco-Cola in the region. The increasing hygiene and health consciousness among customers with a preference for carbonated water and the boost in the standard of living are fuelling the growth of the Sparkling Bottled Water Market. Furthermore, the Asia-Pacific region is estimated to grow with the fastest CAGR rate over the forecast period 2021-2026. This growth is owing to factors like proliferating industrialization, increase in disposable income, and the humid and arid climate in different countries of the Asia-Pacific region, are propelling the progress of the Sparkling Bottled Water Market in the Asia-Pacific region.
Sparkling Bottled Water Market Drivers
Global Prevalence Of Incessant Ailments Is Projected To Drive The Growth Of Sparkling Bottled Water Market:
As per World Health Organization (WHO), approximately 1.5 million lives were lost, the direct agent being diabetes. Furthermore, WHO figures indicate that 39 million children aged under 5 were overweight or obese in 2020. Sparkling water or carbonated water is a healthier substitute for soft drinks. The growing count of cases of obesity among children and increasing contamination levels of drinking water are driving the growth of the safe and bacteria-free sparkling bottled water market. The increasing count of diabetic and obese patients coupled with the heightening consciousness regarding health problems related to the intake of soft drinks like diabetes, obesity, and other ailments is propelling the growth of the Sparkling Bottled Water Market during the forecast period 2021-2026.
Technological And Product Innovations Are Expected To Boost The Demand Of Sparkling Bottled Water:
Technological and product innovations are driving the growth of the Sparkling Bottled Water market. Sparkling water is referred to as carbonated water. In June 2021, Nestle revealed the mock-ups for its Perrier® water bottles based on a novel recycling technology. The bottles were manufactured as part of the Carbios global consortium to back the automation of an innovative technology that permits plastic to be repeatedly recycled while keeping up properties virtually similar to virgin plastics. The consortium members were included of L’Oréal, Suntory Beverage & Food Europe, and PepsiCo. In May 2021, Pepsico, the chief food and beverage firm, introduced its most recent innovation, soul boost, a sparkling water beverage with a spattering of real juice and functional constituents. Soulboost picks up the cheer of a fruity drink by way of light, guilt-free sparkling water refreshment. It has two varieties, Lift and Ease, which provide four pleasing flavors. These technological and product innovations are driving the growth of Sparkling Bottled Water during the forecast period 2021-2026.
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Sparkling Bottled Water Market Challenges
Soaring High Costs Of Bottled Water Are Hampering The Growth Of The Sparkling Bottled Water Market:
Bottled water is priced about 250 to 10000 times more than tap water depending on the world’s various regions. Numerous governments inspire people to consume tap water which is more affordable than bottled water which may be sparkling water or carbonated water. For example, the district of Columbia prints the test results of local water quality yearly to encourage people to drink it. Manufacturers are required to regard the enormous resources utilized to generate plastic water bottles and the costs of distribution. Furthermore, small bottled water firms frequently deal with price wars that affect profit margins and every now and then result in losses. Large scale companies are required to deal with costs of exported transportation and labor costs. These issues are challenging the growth of the Sparkling Bottled Water Market.
Sparkling Bottled Water Market Landscape:
Product launches, mergers and acquisitions, joint ventures, and geographical expansions are key strategies adopted by players in the Sparkling Bottled Water Market. Key companies of this market include:
Danone
Cott
PepsiCo
Nestle
A.G. Barr
Coca-Cola
Crystal Geyser.
Vintage
Sparkling Ice
Dr. Pepper Snapple
Acquisitions/Product Launches:
In August 2021, Danone SA’s Evian brand launched Evian+, a novel line of mineral improved sparkling beverages planned to assist customers through the afternoon slouch. As per the firm, prepared with the brand’s organic spring water from the French Alps, Evian+ is soaked in magnesium and zinc to assist the cognitive function. Each 11.3-oz can includes 12% of the endorsed daily value of magnesium and 10% of the daily value of zinc.
In January 2020, Cott declared acquisition of all the resources of Roaring Spring Water. The acquisition of Roaring Spring Water, a chief provider of high-quality water distribution services to homes and offices in Pennsylvania, Maryland, and West Virginia since 1981, will increase the customer base of DS Services, a subsidiary of Cott Corporation by nearly 7,500 customers.
Key Takeaways
Geographically, North America Sparkling Bottled Water Market accounted for the highest revenue share in 2020 and it is poised to dominate the market over the period 2021-2026 owing to the boost in awareness amidst the customers regarding the health advantages of intake of sparkling bottled water or carbonated water and the heightening inclination towards a lifestyle catering to good health and well-being in the North American region.
Sparkling Bottled Water Market growth is being driven by the burgeoning perception and customer’s preference towards sparkling bottled water or carbonated water as a healthy option in comparison to carbonated drinks and the proliferating trend for premium and functional water. However, the soaring high cost of sparkling bottled water when compared with additional carbonated beverages is one of the principal factors hampering the growth of the Sparkling Bottled Water Market. Nonetheless, endeavors are being made by key players to make sparkling bottled water more accessible.
Sparkling Bottled Water Market Detailed Analysis on the Strength, Weakness, and Opportunities of the prominent players operating in the market will be provided in the Sparkling Bottled Water Market report.
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