In The Business Artist, Boggs presents a compelling metaphor: business is like jazz. While data and technology provide structure, true innovation and success come from storytelling, improvisation, and personal connection—just as a jazz musician builds on a central theme while adapting and innovating on the fly. Boggs draws from a rich array of stories and case studies, spanning industries from entertainment to psychology, to highlight how businesses that embrace artistic principles foster originality and resonate more deeply with their audiences.
The book has garnered widespread acclaim for its ability to blend philosophy and practical insight. Literary Titan praises Boggs for his bold critique of modern corporate culture: “From the opening pages, Boggs establishes that true success in business transcends rigid structures and data-driven decision-making. Instead, it flourishes through creativity, intuition, and human connection—qualities he passionately champions as the foundation of what he calls the ‘business artist.’”
The review goes on to highlight Boggs’ critique of stagnant corporate cultures, comparing businesses that prioritize repetition to “cover bands” rather than true innovators. Boggs contrasts these imitators with companies like Apple, which, at its best, breaks free from past successes to embrace originality.
Boggs, a seasoned sales leader and self-proclaimed social theorist, has always had a passion for blending artistic principles with business and technology. His unique perspective has fueled the development of both The Business Artist and his newly launched platform, Meahana, which helps business leaders tap into their own creativity by providing tools to create workshops.
The book presents a bold vision for the future: a world where businesses are not just data-driven but also human-centered. The Business Artist is available now on Kindle, audiobook, and in paperback on Amazon and Barnes & Noble. To learn more about Adam Boggs, his work, and his Business Artist movement, visit adamboggs.io.
About the Book
In a world where algorithms, artificial intelligence, and big data dominate every facet of business, have we lost sight of what truly drives success? From the boardroom to the studio, this captivating guide blends art and commerce, revealing the often-overlooked power of creativity, human connection, and storytelling. Drawing on eye-opening case studies and insights from music, psychology, and history, it challenges the status quo, urging professionals to embrace their inner artist. Can you break free from the rigid rules of modern business and unlock your potential to create something truly extraordinary?
About the Author
Adam Boggs is a business leader, social theorist, and author with a passion for merging creativity with technology and commerce. With degrees in computer science and management from Purdue University, Adam has spent his career consulting with top companies, blending his expertise in sales and innovation to help organizations navigate an increasingly data-driven world. Drawing from his diverse experiences, ranging from co-founding a tech business to performing as a DJ, Adam advocates for the importance of storytelling, human connection, and artistic principles in business leadership. His work, including his debut book, challenges professionals to rediscover their creativity in the pursuit of meaningful success. Adam lives in Los Angeles with his wife, a talented designer who continues to inspire his artistic vision.
Media Contact
Company Name: Literary Titan
Contact Person: Adam Boggs
Email: Send Email
Country: United States
Website: https://www.adamboggs.io/