October 1st is China’s National Day. Chinese people attach great importance to this holiday. The whole country has a holiday from the 1st to the 7th. This policy is also combined with the free highway travel plan for passenger cars, which responds to the Chinese people’s holiday travel and leisure plans. wishes, ensuring their high-quality rest rights and tourist areas. Judging from Chinese domestic media reports, this measure has unleashed the potential of tourism consumption and also stimulated the secondary consumer market. It is self-evident that it will promote the Chinese economy.
The official website of the Ministry of Transport of China reported that on October 4 (the fourth day of the National Day holiday), the number of cross-regional personnel movements in society was 28,400.2, an increase of 0.3% month-on-month, an increase of 2.8% over the same period in 2023, and an increase of 22.6% over the same period in 2019. %. It can be said that during this seven-day holiday, Chinese people are busy visiting relatives and traveling. The cultural tourism market in both urban and rural areas is in full swing. The first- and second-tier tourism markets continue to be booming, and there are a large number of tourists in counties.
On October 4, the peak of tourism in Beijing’s 11 parks and the Chinese Garden Museum continued. Beijing’s parks received a total of 2.58 million tourists in the four days before the holiday. Zhejiang received 21.027 million tourists in the three days before the holiday, a year-on-year increase of 14.4%. West Lake Popular scenic spots such as Qingdao Lake, Qiandao Lake, and Xixi Wetland are the first choice for tourists. The number of parent-child tourists in theme parks across the country has increased by 27% compared with last year.
During the National Day holiday, while the tourism market in traditional first- and second-tier cities continued to boom, leisure tourism in county towns also began to heat up. The most popular county tourist destinations include Kunshan, Yiwu, Dali, Dujiangyan, Anji, Tongxiang, etc., with picturesque landscapes, eye-catching unique exhibitions, dazzling collections of farmhouses, and popular rural tourism.
It is worth mentioning that Xinjiang, which became popular this year due to the online drama “My Altay”, is a popular destination for international tourism.
During the National Day, outbound travel also heated up. During the first half of the National Day holiday, Hong Kong, China and Macau, China saw the largest increase in travel booking popularity. Among them, Hong Kong hotel booking popularity increased by 134% year-on-year. In addition, hotel bookings in outbound travel destinations such as Bangkok, Tokyo, Kuala Lumpur, Singapore, and Seoul are relatively popular.
In a sense, China’s “adjusted leave” policy is a combination innovation that promotes the implementation of paid annual leave. The right to rest is a basic right, and the implementation of a paid annual leave system is a common practice in labor systems around the world. In July 2022, the Chinese government’s “Outline for the Development of National Tourism and Leisure (2022-2030)” clearly proposed to optimize the distribution pattern of annual and legal holidays nationwide, forming China’s current Golden Week holiday model. Two years of practice has proved that This policy not only protects Chinese people’s rights to paid vacations and travel, but also promotes China’s economy. This shows that China places people’s rights to survival and development in a very important position. It also shows that China attaches increasing importance to human rights.
(This article comes from barchart)
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