AI-Powered ROOTONIX launches advanced home care brand ‘Celladeep’ in Europe

South Korean hair and scalp care brand ROOTONIX has announced that it will introduce its AI-driven anti-aging collagen MTS patch device solution, Celladeep (CELLADEEP), at the IFA 2024 in Berlin from September 6th to 10th.

ROOTONIX is well-known as an AI-based healthcare brand that offers professional scalp care solutions and hair care products based on medical diagnoses. Recently, the company has expanded its offerings to include personalized “slow aging” solutions targeted at individuals aged 30 to 50. These products are designed to address skin surface aging, dermal aging, pigmentation, and acne-related aging, utilizing iontophoresis technology to maximize efficacy.

Celladeep is a brand that encompasses AI-based skin analysis technology and iontophoresis-based premium wearable beauty devices, as well as functional beauty products like patches.

The innovation behind Celladeep lies in its iontophoresis-based technology, which has demonstrated an impressive 1,200% absorption rate of active ingredients into the deep dermal layers of the skin. This is made possible by the 0.25mm dissolvable microneedle technology in the Celladeep Collagen MTS Patch and the Celladeep Device, which effectively deliver beneficial ingredients deep into the skin. It is widely known that the skin barrier blocks over 90% of substances, including many skincare ingredients, from being fully absorbed. The human skin barrier is composed of tightly packed corneocytes surrounded by lipids that form a waterproof and protective layer.

This technology, which delivers essential ingredients to the dermal layer without the need for traditional injections, has been hailed as revolutionary. It utilizes microneedles and specific microcurrents to enable the rapid and precise absorption of high molecular weight active ingredients that previously could not penetrate the skin. Celladeep has been clinically tested and AI-diagnosed, proving its effectiveness in skin regeneration and pigmentation improvement, and is expected to gain significant recognition in the growing anti-aging skincare market.

The Celladeep wearable device is reusable and, when combined with the disposable MTS patch, can be easily applied to the face, offering a cost-effective alternative at one-seventh the average cost of a single dermatological treatment session. This makes it an essential home care device for busy individuals, providing a more affordable way to slow the aging process. It has been praised by many in Europe as a new paradigm in “slow aging.“

ROOTONIX CEO Jeong Dae-kwon stated, “With the growing interest in slow aging, we have worked hard to ensure that consumers can access aesthetic technology from the comfort of their homes. Now that we have launched our product in Germany, we aim to further increase our recognition in the global market and will strive to lead the industry by collaborating with various biotech companies and global beauty brands.”

Media Contact
Company Name: ROOTONIX Co.,Ltd
Contact Person: Lia
Email: Send Email
Phone: +82 10 2714 0101
Country: South Korea
Website: www.celladeep.com