Nowadays, many companies experience visible difficulties in meeting the need to expand their workforce efficiently and cost-effectively. At the same time, high standards of quality and productivity in operations must be guaranteed.
In this sense, the concept of nearshore staff augmentation is a form of outsourcing that allows for the remote expansion of a team, achieving scalability, and adding top-tier talent.
The experts at Braintly highlight the advantages of nearshore staff augmentation, its differences from the offshore model, and why U.S. companies prefer Latin American engineers for software development.
Nearshore staff augmentation as a business decision
Commercially, nearshore staff augmentation is an excellent strategic decision for tech companies looking to address common workforce challenges such as talent shortages, high operational costs and the need to streamline project management.
This model of remote outsourcing delegates software development or other business processes to experts in geographically closer countries, who generally share similar time zones, facilitating communication and optimizing workflows.
This is a clear difference from offshore staff augmentation, where service provider or engineer hires are made in distant regions with significant time zone differences.
While this alternative is more economical, it also presents enormous challenges when it comes to real-time collaboration and the latent risk of cultural discrepancies or the need for translation services due to possible linguistic differences.
Indeed, nearshoring partners offer multiple advantages for SMEs, startups, and companies in terms of profitability, strategic flexibility in response to market changes, greater team cohesion, agile and improved project management, reduced overall costs related to office space, and savings in recruitment, onboarding, and training, among other aspects.
Additionally, nearshore staff augmentation provides access to top-tier talent that brings diverse skills and perspectives to boost productivity and innovation. This can be achieved through the Staffing model, direct hiring, or the Software Development Subscription model.
Why U.S. companies choose engineers from LATAM
U.S. companies and SMEs are directing their efforts towards finding exceptional talent in Latin America. Thanks to nearshore staff augmentation, these organizations can access engineers, designers, and technology specialists capable of enhancing any project. These professionals not only offer 100% remote work that allows saving up to 60% of the cost compared to the U.S. market, but they also hold degrees from prestigious universities, have international certifications, are proficient in english, and bring a cultural alignment that reduces misunderstandings.
In this regard, Braintly is a company that enables the creation or expansion of a stellar software engineering team with the best talent from Latin America. The firm handles administration, hiring, and payroll management according to the demands of each business project, offering customized solutions and professional growth opportunities for each talent.
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