The latest research study “India Incense Sticks Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027” by IMARC Group, finds that The India incense sticks (agarbatti & dhoop) market Outlook is expected to exhibit a CAGR of 9.1% during 2022-2027. This report can serve as an excellent guide for investors, researchers, consultants, marketing strategists, and all those who are planning to foray into the market in any form.
Industry Definition and Application:
Incense sticks, also called agarbatti or dhoop, are thin sticks covered with a dry and thick fragrant paste, which is burnt to produce a fragrant aroma. They comprise diethyl phthalate, herbal powders, essential oils, and adhesive materials. They are available in various soothing fragrances, such as jasmine, sandalwood, orange, lavender, lemon, rose, frankincense, myrrh, patchouli, and lemongrass, which are extracted from resins, barks, seeds, roots, and flowers. They offer a positive influence on the mind, reduce stress and anxiety, and help to fall asleep quickly.
They also stimulate creativity and help to focus by clearing and relaxing the mind from negative thoughts and worries. Incense sticks find extensive applications to create a peaceful and soothing environment and counteract odors. They are also utilized in aromatherapy, wherein the fragrant smoke from incense sticks is inhaled or used to set a perfect mood for relaxing and meditation. They are used as an alternative for room fresheners as incense sticks provide long-lasting and soothing fragrances within a short period. They are affordable, eco-friendly, and produce minimum waste that contributes to the landfill.
Covid-19 Impact:
We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
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List of Major Key Players:
Aswathiah & BrosHari Darshan Sevashram Private LimitedHem Corporation Private LimitedITC Limited, Moksh Agarbattis CompanyMysore Deep Perfumery House (MDPH)Ranga Rao & Sons Private LimitedPatanjali Ayurved Limited (925PAL24)Shree Kalpana Perfumery Works Private Limited
India Incense Sticks Market Trends:
The rising demand for incense sticks or agarbatti to create a suitable environment for religious rituals in various shrines represents one of the primary factors influencing the agarbatti market in India. Besides this, the increasing construction of temples in the country, along with the growing number of tourists visiting India, is contributing to the growth of the market. In addition, the Government of India is undertaking initiatives to support agarbatti manufacturing and empower local artisans, generate employment, and increase production, which is propelling the growth of the market. Apart from this, the increasing adoption of aromatherapy to relax the mind and body is offering lucrative growth opportunities to industry investors.
Additionally, there is a rise in the demand for incense sticks to create a soothing environment for yoga and meditation to reduce stress and anxiety. This, coupled with the increasing utilization of incense sticks to cleanse the aura of spaces and repel negative vibes, is strengthening the growth of the incense sticks market in India. Moreover, key market players are developing incense sticks with innovative fragrances, eye-catching packages and sustainable ingredients, which is offering a favorable market outlook. Furthermore, the increasing number of brands selling incense sticks with scents of organic flowers and authentic sandalwood is supporting the growth of the agarbatti market size in India.
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Report Segmentation:
The report has been segmented the market into following categories:
Breakup by Product Type:
Agarbatti
Dhoop
Breakup by Demographics:
Urban
Rural
Breakup by Distribution Channel:
Retail Stores
Departmental Stores
Specialized Stores
Online Stores
Others
Breakup by Region:
North India
South India
East India
West India
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